About Us

One Local Team. Complete Brand Experience.

Behind every delivered Aventon e-bike is a dedicated team in Germany that unites technology, design, and service in one place. Working side by side, we manage everything locally – from strategic planning and brand execution to partnerships, events, e-commerce, logistics, and customer experience. This close collaboration ensures a seamless, reliable journey for our riders and transforms every ride into a small or big adventure.

Our Team

A team of insiders and cycling enthusiasts. Behind Aventon Germany is a team that knows the world of cycling from more than just a catalog. We have brought together a group of experts who have worked in leading positions in the industry for many years and have actively shaped the development of the market from various perspectives. This deep-rooted experience is the foundation on which we are developing the mobility of tomorrow.

We combine decades of expertise in management, brand management, product development, and strategic sales with cutting-edge knowledge from the digital world.

Our motivation: Your all-round experience. What unites us is our commitment to not only providing you with a first-class e-bike, but also to creating the perfect overall experience. We think through the entire process from the customer's perspective – from the initial consultation to a smooth purchasing process and first-class after-sales service.

Our commitment

“There is no greater test, and no greater opportunity, than introducing a new brand to Germany’s deep cycling culture. We are excited to earn our place here, developing Aventon into a global brand and extending our legacy by proving that a fresh perspective, and a focus on rider centric innovation, can thrive even where the standards are highest.“

Malte, Global Brand Director

“To be honest, with thousands of brands out there, I only want to develop bikes that I am actually stoked to ride. I’m a tech-savvy bike geek obsessed with using the newest tech to get the absolute maximum out of it. We’re here to solve real daily problems and have a damn good time doing it.“

Guillaume, Product Developer Europe

“It is a huge responsibility to shape a brand's design DNA as it steps into the most critical e-bike market in the world. I’m using my background to ensure our evolution is honest - creating bikes that don't just look distinct, but stand up to the high expectations of German riders who know exactly what quality feels like.“

Daniel, Lead Industrial Designer

“Buying an e-bike online is a matter of trust. That is why at Aventon, we create a personal e-commerce experience that guides the customer from the first bit of advice to hassle-free delivery. In our digital ecosystem, we combine inspiration with world-class processes to make the strength and reliability of our brand tangible at every step.“

Florian, Digital Growth Marketing Manager

“Our new dealer partner programs economically strengthen bike retailers and delight customers with exceptional service and product experiences—creating an unbeatable package driven by fair pricing and technological leadership.“

Oliver, B2B Sales Director Europe

“For me, Customer Experience is the bridge between the product and everyday life. Challenges are just as inherent to usage as performance is. The deciding factor is how prepared, fast, and competently we respond. That is precisely where trust is built.“

Marc, CX Manager Europe

Jobs

We are growing in Germany and are looking for individuals who are willing to take on responsibility and join us as we take the next step. Discover our open positions and join us on this exciting journey!